Our Story


Story of Yogilete

Brief Introduction

While living in the vibrant yoga community of Santa Monica, CA, Ahmed Eldeeb, University of Alabama graduate & California Engineering License holder, came across many Yogis at LA Fitness & Equinox Fitness Centers who would often struggle with their mats’ durability, smell, slipperiness & easy tear.

After doing heavy research, Ahmed found the best reengineered mixture of materials, texture & thickness that would produce the highest quality and most durable yoga mats while also keeping cost in mind. After spending some years in California after graduation, Ahmed moved back to Egypt to start Yogilete - An Egyptian brand that is inspired by the Santa Monica yogi community that aims at offering yogis the most exceptional yoga experience. Namaste